The award winning Lifestyle Brand boasts an extremely loyal customer base, 75+ stores across the UK, and an ever expanding e-commerce function.

How I helped:

- Designing & Delivering email Broadcast Campaigns and Automations Flows.

- Creating intelligent segments based on 1st & 3rd party data. 

- Weekly meetings + 24/7 availability for the in-house team.

- Reporting on YoY, WoW and LFL growth in all aspects of email performance.

Before leaving the team, I covered all revenue driving channels; SEO, PPC, Affiliates & Influencers, and CRM - as well as general marketing strategy, budgeting, reporting and driving innovation across the team.